Quantify The Real Financial ROI Of Your Company's Sustainability Investment
Stop Undervaluing Your Company
Traditional accounting captures only 20% of your sustainability ROI. We surface the other 80%—the “Submerged Value” hiding in your Customer Preference, Operational Synergies, Risk Profile, and Employee Retention.
Trusted by Global Leaders & Backed by 25 Years of Valuation Science
The "Value Gap" in Your P&L
Most companies view sustainability as a Cost Center. The market views it as an Asset Class.
You are leaving value on the table because you are measuring Outputs (tons of carbon), not Outcomes (Pricing Power, Employee Retention, Risk Mitigation).
The Valutus Equation:
Visible Value: Energy Savings + Waste Reduction (The Tip of the Iceberg)
Submerged Value: Reduced Cost of Equity + Innovation Velocity + Customer Loyalty + Employee Retention + …(The Mass Below)
Total ROI: Typically 4x to 10x higher than your current internal estimates.
Hard Data for Soft Assets - The CORE™ Model
We don’t do “storytelling.” We do Financial Physics. Our proprietary model quantifies the financial impact of sustainability across four dimensions:
Customers
Preference, price sensitivity, margin, lifetime, vocality.
Operations
Cost savings, innovation, asset productivity, speed.
Risk
Vulnerability, resilience, foresight, responsiveness.
Employees
Recruitment, Retention, Engagement, Productivity, Vocality.
Rigorous Enough for the CFO. Powerful Enough for the CEO
Defining the hidden and visible financial value of sustainability to help drive the positive business impact of sustainability.
We're using the results to shape marketing, product development, and strategic decisions.
NRS (Largest Paddle Sports Equipment Provider)
If your strategy includes a better understanding of the business value of sustainability initiatives and progress, I suggest reaching out to Daniel and Valutus.
Trusted by: (what logos go here?) Novartis | NRS | Dell | J&J | Nike
From Theory to P&L
Audit-Ready Insights. Zero Process Bloat.
We know you don’t have time for a 6-month consulting engagement.
Speed to Insight: Science-based targets and valuation models set in 2 days, not 2 months.
Integration: Designed to feed into your existing financial workflows.
Rigor: Methodologies backed by 25 years of experience, data and academic partnerships.
Don't Just Measure Value. Manufacture It.
Once we surface the value, we help you scale it with our 30+ proven levers to increase the ROI of your existing initiatives.
Catalytics: Influence your value chain without owning it.
Design Experiments: Run rapid pilots to measure company-specific sustainability metrics before full rollout.
Your Goal:
Valuation
Our Promise: We convert “ESG” into “EPS.” Stress-test your assumptions and defend your stock price against the regulatory tsunami.
Budget Protection & Growth
Our Promise: Turn your department from a Cost Center into a P&L Driver. Secure the CAPEX you need for innovation.
Operational Alpha & Exit Readiness
Our Promise: Cure the “Exit Overhang.” Identify hidden EBITDA and supply chain risks during Due Diligence or the 100-Day Plan.
Daniel Aronson
Founder & Creator of the CORE™ Model
Daniel pioneered “Submerged Value” theory and is the author of The Value of Values (MIT Press, 2024).
With over 30 years of experience, he has helped global organizations identify and capture over $2 billion in sustainability-driven business value. A recognized authority on valuation, Daniel is an Executive in Residence at the NYU Stern Center for Sustainable Business and has guest lectured at Harvard Business School and MIT Sloan.
“Daniel Aronson… has been my go-to inspiration when it comes to the evolving return on investment (ROI) story.”
— John Elkington, Authority on Corporate Responsibility (Dec 2025)

